Drift

Drift is an AI-powered tool that forms part of Salesloft’s Revenue Orchestration Platform, aimed at nurturing leads and enhancing customer interaction through intelligent conversations. It helps companies optimize their engagement strategies by offering tools to maintain insightful dialogues with prospects, which guide the sales process efficiently. By incorporating AI, Drift ensures that interactions are timely and relevant, providing businesses with a way to act swiftly on buyer signals and convert interest into sales. Equipped with detailed analytics, Drift supports businesses in identifying patterns and making informed decisions to boost their revenue streams.